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Market reality

Hiring-market anti-patterns and what works instead

What changed in hiring, why broad volume fails, and how focused search strategy works.

Market realityArticle

Always be applying is a trap

"Always be applying" is one of those pieces of career advice that sounds smart and ages badly.

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Market realityArticle

Easy Apply is the slot machine of job searching

Easy Apply is the slot machine of job searching. Free to play, almost impossible to win.

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Market realityArticle

Five positioning mistakes that produce zero-interview funnels

Five positioning mistakes I see weekly. Any one of them produces a zero-interview funnel:

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Market realityArticle

How the 2026 job market changed, and how to beat it

How the job market actually changed by 2026, and how to beat the new version.

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Market realityArticle

How to get more interviews without sending more applications

How to get more interviews from the same number of applications, by fixing the funnel, not the effort.

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Market realityArticle

How to replace spray-and-pray with a targeted search

How to replace spray-and-pray with a targeted search, in three concrete moves.

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Market realityArticle

Just apply to more jobs is the worst advice in 2026

"Just apply to more jobs" is the worst advice given to senior professionals in 2026.

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Market realityArticle

Just stay positive doesnt work in long searches

"Just stay positive" is the worst version of job-search advice.

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Market realityArticle

Narrow targeting beats broad: the focus dividend

Narrow targeting beats broad, the focus dividend most people leave on the table.

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Market realityArticle

Network more is the hidden guilt loop

"You should network more" is one of the most quietly punishing pieces of job search advice.

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Market realityArticle

Positioning vs resume: fixing the right thing

Positioning vs resume, and why most people fix the wrong one.

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Market realityArticle

The Anti-Pattern of Just Apply to More Jobs

For a decade, the most common advice given to struggling job seekers has been some version of: apply to more jobs. The advice is wrong now in ways it wasn't before, and...

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Market realityArticle

The hidden cost of spray-and-pray

The hidden cost of spray-and-pray, beyond the wasted hours.

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Market realityArticle

Why spray-and-pray fails (the actual math)

Why spray-and-pray fails at senior level, with the actual math.

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Market realityArticle

Why Volume Kills Senior Job Searches in 2026

For most of the last decade, the standard career advice was simple: apply to more jobs. The math was intuitive, more applications, more chances, more interviews. In 2026, that...

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